Creativity, authenticity and engagement... Yellow Poppy connects brands with expert Influencers.
Driving Brand Engagement
Brands are increasingly using Influencer Marketing as a key part of their campaigns, with creators making up a growing share of marketing budgets. Social Media is driving conversations and directly influencing purchasing behaviour. 61% of consumers aged 18 to 34 have been swayed in their decision-making by digital influencers - with "relevance" being the most sought-after attribute. *
Expertise and Authenticity
At Yellow Poppy, we deliver on that demand for relevance and authenticity. All of our talented clients are leaders and experts in their field, from food and drink to sport, current affairs, personal finance and more. We draw upon a wealth of experience, teaming brands with the most appropriate talent to create inspiring, entertaining and informative content.
Work With Us to Develop Your Campaign
Our campaigns aren’t just about likes. Authenticity, creativity and expertise are at the heart of everything we do and we're uniquely positioned to integrate brands into compelling, talent-driven content. We listen closely to every brand's objectives and work with our expert team to develop campaigns that address every specific requirement.
If you'd like to know more about Yellow Poppy's unique approach to Influencer Marketing and work with our talented team of creators, please drop us a line or give us a call.
* SOURCE: Influencer Marketing Report 2020, from Influencer Intelligence with Econsultancy.